Doritos.Com Crash the Super Bowl Ad Contest-11/24

[jammom]

https://www.doritos.com/
May submit up to 10 entries

Creative Assignment
The creative assignment for the Contest (“Creative Assignment”) is as follows:
 Review the digital assets and sample agreements provided in the toolkit available
on the Contest Sites for use in creating the Submission (“Toolkit”). The assets in
the Toolkit are provided solely for use in this Contest and may not be used for
any other purpose.
 Get together your idea for a DORITOS® brand commercial to air during the
broadcast of Super Bowl XLVIII. Make it bold. Make it action-packed. Make it
funny. Make it something you’ve never seen before. It’s up to you. Just make it
awesome.
 Create and submit a 30-second spot featuring DORITOS® brand tortilla chips.
Preferred packaging is red bag (e.g. DORITOS® Nacho Cheese flavor) or blue
bag (e.g. DORITOS® COOL RANCH® flavor). Sample packaging images are
included in the toolkit.
 Your Submission should be in commercial form consistent with these Official
Rules.

FIFTEEN (15) SEMI-FINALIST PRIZES: From the twenty (20) semi-finalists
announced, the fifteen (15) Semi-Finalist Winners who are not selected as Finalist
Winners will each be eligible to receive a semi-finalist prize (“Semi-Finalist Prize”)
consisting of $1,000 USD
THREE (3) FINALIST PRIZES: From the five (5) Finalists announced, the three (3)
Finalist Winners who are not selected as Grand Prize Winners will each be eligible to
receive a finalist prize (“Finalist Prize”) consisting of $25,000 USD ) and a trip for the
verified Finalist Winner and one (1) eligible guest (“Finalist’s Guest”) to attend Super Bowl XLVIII
(“Game”) scheduled to occur on February 2, 2014 in East Rutherford, New Jersey
(“Game Trip”). Game Trip consists of round-trip coach air transportation for Finalist
Winner and Finalist’s Guest from a major gateway airport near Finalist Winner’s
residence within their country of residence; five (5) nights double-occupancy hotel
accommodations in or around New York, New York; two (2) tickets to the Game (ticket
terms and conditions apply); and ground transportation to/from airport/hotel. Travel
dates: January 30, 2014 – February 4, 2014 Approximate retail value (“ARV”) of Game
Trip $6,000 USD.

[jammom]

Ending soon...